The cool-cation trend is shaping Indian travel this winter
This rising travel trend for winter is defined by crisp air, layered clothing, and immersive experiences rather than predictable sunshine and sandy beaches
travel trend for winter defined by crisp air, layered clothing, and immersive experiences rather than predictable sunshine. According to recent insights from Klook’s travel data, browsing and booking behaviour through late 2024 and 2025 points to a clear shift: travellers are actively choosing destinations that offer winter character, and a slower way to embrace the cold months. From snow-laced landscapes to misty mountain towns and cooler tropical escapes, HELLO! India lists the cool-cation destinations of choice which reflect how Indian travel is becoming more mood-led and experience-driven.
Top destinations for Indians heading for cool-cations
1. Japan
Indian interest in Japan spikes sharply during winter, driven by snow festivals, ski destinations and traditional onsen towns. Winter tour browsing rose by over 130% year-on-year, while ski-related activity nearly doubled, highlighting the appeal of Japan’s balance between adventure, heritage and seasonal rituals, from Hokkaido’s ice sculptures to Kyoto’s illuminated winter gardens.
2. Switzerland
A timeless winter favourite, Switzerland continues to attract Indian travellers seeking alpine scenery, festive markets and scenic rail journeys. Snow-covered villages, cosy chalets and access to multiple regions via panoramic train routes make it a classic cool-cation, especially for travellers wanting a postcard-perfect European winter.
3. South Korea
Fast emerging as a winter hotspot, South Korea has seen a significant rise in interest for ski tours year-on-year. Its appeal lies in contrast: high-energy cities paired with snow-dusted temples, winter theme parks and comforting seasonal cuisine, making it especially popular with younger travellers.
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4. Da Lat, Vietnam
Perched in the Central Highlands, Da Lat has recorded a sharp surge in interest thanks to its cool climate, pine forests and misty landscapes. Often called the “city of eternal spring,” it offers a slower alternative to traditional winter destinations, blending nature, coffee culture and local festivals.
5. Chiang Rai, Thailand
Northern Thailand’s quieter cousin has captured attention for its serene pace and striking temples. With tea plantations, mountain views and a strong cultural identity, Chiang Rai appeals to travellers looking for a cooler, calmer Thai experience away from the usual circuit.
6. Bali, Indonesia
While tropical, Bali continues to trend as a “cool” destination in its own way—less about temperature, more about vibe. Winter brings pleasant weather, fewer rains and an appetite for wellness retreats, spiritual travel and surf culture, making it ideal for those seeking balance rather than extremes.
Together, these destinations show how cool-cations are evolving beyond snow alone. Whether it’s chasing winter scenery, cooler climates or culturally “cool” places that feel fresh and under-explored, Indian travellers are valuing atmosphere over excess, experience over checklist travel, and the quiet thrill of discovering winter on one’s own terms.
