From Rashmika Mandanna to Kylie Jenner, these celebrity-owned perfume brands ensure your fragrance fills up every room

From subtle to loud personalities, these celeb-owned fragrance brands ensure your fragrance will become a signature scent with just a spritz
From Rashmika Mandanna to Kylie Jenner, these celebrity-owned perfume brands ensure your fragrance fills up every room
Team HELLO!
Team HELLO!
Lifestyle Desk
3 hours ago
Jul 22, 2025, 08:16 PM IST
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In the ever-evolving world of celebrity ventures, fragrances have emerged as the newest form of self-expression. From iconic faces of the silver screen to social media sensations, they're bottling their aura into signature scents with flavours that range from classics to unconventional. Luxury olfactory experience has a new meaning, and it isn't here to just fade away in space with a spritz—it's set to engulf every single individual in a room with a fragrance that will linger on. 

CELEB PERFUME BRANDS TO ADD TO YOUR FRAGRANCE COLLECTION

1. Dear Diary by Rashmika Mandanna 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by Dear Diary (@deardiarybyrm)

 
Rashmika Mandanna recently stepped into the fragrance world with the launch of Dear Diary, a collection of fragrances rooted in memory and emotion, much like its name. Born from her widely loved digital series of the same name, Dear Diary is Rashmika’s way of transforming private moments into shared ones, through the evocative language of fragrance. The fragrances truly encapsulate her bubbly personality with effortless ease. 
 
2. Secret Alchemist by Samantha Ruth Prabhu 
 
 
Already a trailblazer in fashion, Samantha Ruth Prabhu extended her aesthetic into the fragrance world when she co-founded Secret Alchemist, a brand with aromatherapy at its core. Perfumes were an obvious extension of this venture. Housed in minimalist, architectural bottles, the collection is evocative, empowering and reflective of Samantha's own journey—fiercely independent and unapologetically herself. With this olfactory launch, she joins the rare league of Indian celebrities carving a niche in luxury perfumery.

3. ARKS by Ranbir Kapoor

ARKS, a lifestyle brand founded by Ranbir Kapoor, debuted a fragrance in February 2025. The first fragrance, ARKS Day, is a gender-inclusive scent designed to embody effortless confidence has a blend of mandarin and petitgrain (top notes), ginger and jasmine (heart notes), and vetiver and musk (base notes). It perfectly aligns with the brand's ethos of minimalism and embracing individuality. 

4. LoveChild by Masaba Gupta

LoveChild by Masaba is a beauty brand founded by designer Masaba Gupta, known for its playful and vibrant approach to beauty and personal care products. The brand offers a range of items, including fragrances, makeup, skincare, and wellness products. LoveChild fragrances are designed to be inclusive and accessible, catering to diverse preferences and promoting self-love. Choose from moody musks to fresh florals depending on the vibe of the day, and a perfume to perfectly match it. 

5. Fenty Eau de Parfum by Rihanna

Rihanna’s Fenty Eau de Parfum captures her enigmatic essence in a bottle—bold, sensual, and unforgettable. Designed by the multi-hyphenate herself, the unisex fragrance blends magnolia, musk, tangerine, and Bulgarian rose with a hint of patchouli, creating a warm, spicy floral that lingers luxuriously. The amber-toned bottle mirrors her signature minimal glam aesthetic, while the scent tells a story of confidence and allure. Launched under her Fenty Beauty empire, the perfume sold out instantly, cementing Rihanna’s status as not just a beauty mogul but a fragrance trailblazer who’s redefining what it means to smell iconic.

6. Cosmic by Kylie Jenner 

Known for her trendsetting moves in fashion and beauty, Kylie Jenner entered the fragrance universe with Cosmic. Kylie’s debut scent range features three sculptural star-shaped bottles—each representing a different mood; think notes of vanilla musk, red peony, and creamy sandalwood—all blended to reflect her glamorous yet playful persona. The fragrances are designed to feel both futuristic and feminine, with formulations that are vegan, cruelty-free, and consciously crafted.

Your signature scent is just a spritz away.

Text compilation by Lavanya Samad 

Edited by Sabrina Mathews