Latest in Beauty News: Gucci Beauty and Kilian Paris comes to India, Kay Beauty goes global and more

For modern beauty lovers, the ever-evolving beauty world is constantly brimming with new trends and technology. The pulse of the consumer is transient. Beauty is more than just a lipstick swatch-it is skin deep and there's a story in the making. The news emerging from the beauty world is exhilarating and HELLO! India is here to tell you everything you need to know about what's orbiting around in the beauty universe. 

1. Gucci Beauty's HELLO! In the Indian market 

As India grows its international luxury footprint, Gucci Beauty gets a new address in India. The luxury brand opened its first boutique in New Delhi's Nexus Select Citywalk. The popular shopping destination is not short of luxury fashion and beauty stores, making this a strategic decision for its India launch. 

From fragrances to makeup, this new store has it all. The neutral-toned interiors of this luxury boutique invite quiet reflection in the midst of all things beauty.

2. Kilian Paris makes a Bollywood-style entry in India 

As a country rich in culture, heritage and a sensorial perfumery tradition, we recognise its significance when a new player enters the playground. The arrival of Kilian Paris, hence, is a welcome one. Given its celebrity-favourite tag, the strategic launch of the store in Mumbai made a case for being a starry affair. After making its presence in the UAE and Europe, the entry of the perfumer extraordinaire into the Indian market marks a significant turning point in the luxury space. 

In the world of fragrances, if there's a name that resonates with luxury and evocative storytelling, it is Kilian Paris, and it is ready to spritz away in India. 

3. Huda Beauty is now proudly a Huda Kattan brand, again

In a momentous turnaround, Huda Kattan announced in June 2025 that the brand that she co-founded in 2013 finally belongs to her again. For the unversed, her namesake brand, which had a massive impact in the beauty world, sold a minority stake to TSG Consumer in 2017. With the news of Kattan taking over full control of the brand, Huda Beauty becomes one of the rare fully founder-owned brands in the beauty space. 

Since its inception, the brand has been established to revolutionise the beauty space. Under Kattan's leadership, Huda Beauty has become a global powerhouse that continues to inspire women and grow its reach. 

4. Kay Beauty says Namastey London

While luxury beauty is entering the Indian market on one hand, the Katrina Kaif-helmed beauty brand, Kay Beauty, is making her mark on the global front. After a successful national run and online success in the UAE, the popular brand is set to make its retail launch outside India in the UK at Space NK in August 2025. 

The cross-pollination of Indian and international luxury beauty brands is an ongoing process, with Kay Beauty proving that they continue to be a flagbearer of the former. 

5. Armani Beauty expands its influence in India 

After a successful run with its launch at the capital's DLF Promenade and Bengaluru's Mall of Asia, Armani Beauty now has a new address. Mumbai's Jio World Drive welcomed the beauty brand's new store in June 2025 to the customers of the Bollywood hub. 

Known for its red carpet-ready makeup and timeless fragrances, Armani Beauty brings together elegance, innovation, and sensorial excellence all under one roof for its Mumbai customers. If you're in Mumbai, your beauty fix for their iconic best-sellers is just one stop away at the one-of-a-kind boutique. 

6. E.l.f. Beauty on the 'Rhode' to excellence

For a staggering $1 billion, E.l.f Beauty acquired Hailey Bieber's beauty brand, Rhode, this year. As part of this blockbuster deal, $800 million was paid upfront, and the rest of the earnout was paid based on future, potential performance, making this one of the most sought-after beauty deals to date. 

E.l.f Beauty probably saw the opportunity to capitalise on the rapidly growing popularity of Hailey Bieber's famously termed, the "glazed donut" trend and the Rhode lip gloss cavity carrying phone covers. Can you blame them?