


While millions tune in for the world's biggest sporting event, another spectacle unfolds in the stands. Among the VIP boxes and front rows are childhood sweethearts, global muses, entrepreneurs, and entertainers cheering on football's biggest stars. These women have built successful careers beyond the pitch and established themselves as influential figures across sports, fashion, business, and entertainment. Here are some famous WAGs to keep an eye on this season.
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Entrepreneur and social media influencer Antonela Roccuzzo is the wife of Argentina captain Lionel Messi. The childhood sweethearts tied the knot in 2017 and are parents to three sons. Beyond fashion and entertainment, she is actively involved in charity work and has served as an ambassador for the United Nations Children's Fund (UNICEF) and the Special Olympics.

One of the world's most recognisable football WAGs, Georgina Rodríguez is a social media personality and model. From working in luxury retail to becoming the mother of five and fiancée to Cristiano Ronaldo, she has documented her journey to fame in the Netflix series I Am Georgina.

Inés García, the girlfriend of Lamine Yamal, is a 21-year-old content creator who has more than 300,000 followers on Instagram and 790,000 on TikTok. She has subtly confirmed their relationship through by wearing his jersey at football matches.

Spanish actress Ester Expósito Gayoso is best known for her roles in Elite, Bandidos, and The Talent. She has been linked to Real Madrid star Kylian Mbappé and they've been spotted together in Paris, Ibiza, and Cannes.
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Brazilian model and influencer Bruna Biancardi has weathered the highs and lows of her relationship with Neymar Jr. A fashion business graduate, she has built her own identity as a brand ambassador and style icon. The couple are parents to daughters Mavie and Mel and recently announced that they are expecting their third child together.

Dutch entrepreneur and influencer Mikky Kiemeney has been by Frenkie de Jong's side since their teenage years, and the couple are now parents to two children. She owns the fashion label Mikkyki and has established herself as a style influencer with more than 1.7 million followers.

Former footballer Isabel Haugseng Johansen has been in a long-term relationship with Manchester City and Norway star Erling Haaland since their teenage years. The couple, who grew up in the same hometown of Bryne, have largely kept their relationship out of the spotlight despite Haaland's global fame. The pair welcomed their first child in 2024, making her one of the most talked-about yet elusive partners in world football.
Text by Tamanna Jain
Edited by Dayle Pereira-Alemao
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